Portal is the video calling device designed to bring people closer together, which was especially needed during the pandemic. Yet while most video calling devices carry the stink of work-from-home, Portal is predominantly used to stay in touch with close family and friends. In this full-funnel integrated campaign we highlight the deeper conversations that develop when you have a device that makes you feel like you’re in the same room together, with the folks you love the most.
“Sisters”
“Laugh Cry”
“Tattoo”
To launch the Portal Go, a portable version of the original, we helped Awkwafina (aka Nora) tour her childhood home.
During the Summer Olympics, we chronicled Paralympian Blake Leeper’s bid to make the team, and showed how Portal helps him stay connected to those closest to him.
AWARDS: Clio Sports Award
And during the holidays in the UK, where most grandparents only see their grandkids 1-2x a year, we did an activation in Bournemouth, the town with the oldest population.
Even with our limited resources we entered into the cultural conversation, courtesy of Saturday Night Live.
